Production firm Lyrical Media just pulled a rabbit outta the hat — okay, maybe not literally — but they’ve started this indie publishing thing called Lyrical Games. And they’ve roped in Blake Rochkind. Yeah, the guy who used to run the biz dev show over at Private Division. Funny how life circles back, eh?
They also snagged a crew from here, there, and everywhere: Private Division, Devolver, Humble, Microsoft. It’s like they’re assembling The Avengers of game publishing or something. They’ve already got three projects in the pipeline. One’s from Blackbird Interactive, the brains behind Homeworld 3. Intrigued? I know I am.
Blake’s shouting from the rooftops — metaphorically, I mean, though I’d love to see that — about how developers know their games best. Makes ya think, right? The gaming world’s a noisy place. So much noise you can barely hear yourself think. Not every dev wants or needs a publisher breathing down their necks. Hence, Lyrical Games.
But wait, there’s more! It’s all about sharing visions and all that jazz. Blake’s got this idea that everyone needs to be on the same page, like reading the same book without skipping chapters. Who’s playing the game? And how do we catch those folks’ eyes? Kinda feels like matchmaking, doesn’t it? In the high-end indie game scene — they call it "triple-i" which sounds fancy — they think they’ve got the best deal since sliced bread. Developers won’t just be working for Lyrical, they’ll be working with them. Smooth move, right?
And the best part? Developers keep their IP. It’s like winning a pie-eating contest and getting to keep the pie. Everyone’s talking collaboration and transparency. Heck, sounds like a fairy tale, but in gaming.
